Case Study
Meeting Merger Momentum
Understanding a client's requirements after a merger and placing niche workers into it quickly.
The Client
A major housing provider in need of recruitment support post-merger.
Daniel Owen has worked with the client since 2005. Following a merger, the client now manages 111,000 residents across 55,000 homes in multiple regions across the UK.
The Challenge
After the merger, there was a need to understand the new recruitment requirements, analyse the newfound company culture, and realign salaries and pay structures. Daniel Owen would then need to map out new management structures, establish connections with old and new contacts, and ensure that the collaboration with the client remains strong.
Additionally, the challenge of filling niche roles and addressing skills shortages for specialist positions in heating, M&E, and other departments still needed Daniel Owen’s expertise to solve, but now with the understanding of the new recruitment requirements. Often, these roles required candidates from contractor backgrounds who were not aligned with the newly merged client's salary expectations.
The Solution
To tackle the challenges post-merger, we did the following:
- Revised our recruitment strategy to align with the client's new requirements, salary structures and company cultures.
- Provided interview facilities and worked closely with the client to identify and match the best candidates for their specialist roles. We managed a phased recruitment program, placing 18 candidates in key positions.
- Leveraged our job boards, database, website and social media presence to source candidates that would match the client’s new recruitment requirements more closely.
Engaged in benchmarking exercises to align tradespeople with market standards.
The Result
Our efforts led to multiple benefits for the client. Our niche recruitment, specifically for the heating and M&E departments, resulted in 18 successful placements, which built up an established candidate pool for the client to use in future roles. We then boosted the client's competitiveness in the job market by aligning tradespeople's roles with market rates, increasing candidate retention and minimising staff turnover.
The long-term gains mean the client has a workforce quickly aligned to their merged culture, a pool of reliable expertise to draw upon, and reduced staff attrition at a crucial time.
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